A Case Study On Its Strategies Marketing Essay

A Case Study On Its Strategies Marketing Essay Changing lifestyles, in the form of the rise in nuclear families and double income households has encouraged the growth of pet ownership specially dogs in urban areas of India. The pet humanisation trend, whereby owners treat pets like family members and are willing to spend money on goods and services to keep them healthy and happy, continued to underpin the development of Indias pet food and pet care products market in 2009. Growth in the number of single-person households and the ageing of the Indian population also contributed to the positive development of the market, with many single and older people adopting pets for companionship. Pet owners have started taking interest in their pets diet, health and grooming. A gradual shift from home cooked food towards prepared pet food has been observed. Pet owners are more than willing to spend on pet food and pet care products than ever before.  Mars Inc. is an enigma, a mystery tied up inside in a bright candy wrapper. Its pet food b usiness segment, the biggest in the world at about $30 billion in annual sales, has been bleeding money in the U.S. and had has a slow-down in Europe, even in strongholds such as Germany, where Mars has had an incredible 80% market share. The companys new-product-development record is dismal, and the lack of new hit products is inhibiting growth. Mars has long been fanatical about its quality control and manufacturing efficiency -such as the humans taste-the test for the pet food but there are no miracles left in process technology. Mars is the worst, most feared company in the business totally unpredictable, capable of anything. Keywords: Pet-food, Mars Inc., Pets companionship, Lifestyle Introduction Mars, Incorporated is a worldwide manufacturer of confectionery, pet food and other food products with US$ 30 billion in annual sales for 2008, and it was ranked as the 6th largest privately-held company by John Mars and Forrest Mars Jr. in the United States by Forbes. Its Headquarters are in McLean, unincorporated Fairfax County, Virginia, USA. Mars operates in six business segments in the U.S. Chocolate, Petcare, Wm. Wrigley Jr. Company, Food, and Drinks Symbioscience. In India, the company operates in two business segments mainly, Petcare and Chocolates Mars is guided by its Five Principles namely, Quality, Responsibility, Mutuality, Efficiency and Freedom. Mars is the worlds third largest food manufacturer, after Nestle. Mars is the worlds leading confectionery company, following its acquisition of the Wm. Wrigley Jr. Company in 2008, with billion-dollar brands MMS ®, SNICKERS ®, DOVE  ®, MARS  ®, EXTRA  ® and ORBIT  ®. Mars has more than 70,000 associates working at over 230 sites, including 135 factories, in approximately 68 countries worldwide. Iconic global brands of MARS over the world are: à ¢Ã¢â€š ¬Ã‚ ¢ Mars Chocolate: MMS ®, SNICKERS ®, DOVE ®, GALAXY ®, MARS ®, MILKY WAY ® and TWI à ¢Ã¢â€š ¬Ã‚ ¢ Mars Petcare: PEDIGREE ®, WHISKAS ®, SHEBA ®, CESAR ® and ROYAL CANIN ® à ¢Ã¢â€š ¬Ã‚ ¢ Wrigley Gum and Confections: EXTRA ®, ORBIT ®, DOUBLEMINT ®, SKITTLES ®, STARBURST ® and ALTOIDS ® à ¢Ã¢â€š ¬Ã‚ ¢ Mars Food: UNCLE BENS ®, DOLMIO ®, SEEDS OF CHANGE ®, EBLY ® and MASTERFOODS ® à ¢Ã¢â€š ¬Ã‚ ¢ Mars Drinks: KLIX ® and FLAVIA ® à ¢Ã¢â€š ¬Ã‚ ¢ Mars Symbioscience: WISDOM PANELTM MX, SERAMIS ®, and COCOAPROTM Three of the brands are more than 100 years old: ALTOIDS ®, JUICY FRUIT ® and SPEARMINT ®. Seven of the brands are more than 50 years old: MILKY WAY ®, SNICKERS ®, MARS ®, MMS ®, DOUBLEMINT ®, UNCLE BENS ®, and WHISKAS ®. Pedigree ®, the world No. 1 dog food, with more than 70 years experience behind them, PEDIGREE helps make sure that the mans best friend stays fit, healthy and happy. Theres a Pedigree meal for every size and shape of dog. Historical Background In 1935, Mars Limited was renamed as Mars Confectionery and it acquired Chappel Brothers Ltd, (CHAPPIE  ®) UK based canned dog Food Company beginning its long association with top quality pet foods by marketing Chappie dog food. In 1939, Cat food, KITEKAT  ® was first advertised in UK. In 1951, Chappie Ltd. manufacturing was shifted to Melton Mowbray, UK. In 1954, PAL  ® food for dogs entered the UK market under the name of MEET  ®. In 1957, Chappie Ltd. was renamed to Pedigree Petfoods Ltd. In 1958, WHISKAS  ® food for cats was launched in UK. In 1959, MEET  ® was renamed as PAL  ®. In 1960, CHUM  ® dog food was launched in UK. In 1964, CHUM  ® dog food is rebranded to PEDIGREE CHUM  ® and it was a beginning to its long standing association with Crufts Dog Show in UK. Silbury Soames is the first dog to be fed on PEDIGREE CHUM  ® to win the Best in the Show Award. In 1965, Waltham Centre for Pet Nutrition was established in United Kingdom to identify the dietary needs, preferences and behaviour of pet animals. This knowledge was then applied to the products to better satisfy the needs of the pet animals. In 1967, The Uncle Bens of Australia pet food business was established in Wodonga, Australia. In 1968, Kal Kan Petfoods was acquired in USA, and Mars started its association with the American dog and cat owners and their pets. In 1977, all senior / general managers worldwide met in Easton, Maryland and formulized the Five Principles. In 1982, SHEBA  ® cat food was launched in Hamburg, Germany, in exclusive aluminium tray format, delivering exquisite food to cats. Small dogs were offered their opportunity for dining two years later with the launch of CESAR  ® dog food. In 1983, the first Five Principles of Mars booklet was published and distributed globally across the Corporation. In 1987, FROLIC  ® dog food was launched in Brazil. Two years later followed by PEDIGREE  ® dog food and then WHISKAS  ® cat food. In 1991, PEDIGREE SELECT DINNERS  ® dog food was launched and later renamed as CESAR  ® dog food for small dogs. In 2001, Royal Canin Petfoods was purchased by Mars and this leading French brand of nutritious pet-food was introduced globally. In 2007, NUTRO  ® Pet-foods was welcomed into Mars stable of leading pet-food brands. Waltham Centre for Pet Nutrition The WALTHAM ® Centre for Pet Nutrition is the major hub of the global research activities for Mars, where they work with the dogs, cats, fish, birds and horses. In collaboration with the global scientific institutes, the unique team of carers, scientists and research staff have supported the leading Mars brands such as Whiskas ®, Pedigree ®, Trill ®, Cesar ®, Sheba ®, Kitekat ®, Aquarian ®, Winergy ® and Royal Canin ®. The team in these years has pioneered some of the most important breakthroughs in pet nutrition, and has shared the results of the Centres research in more than 1,500 publications, and regular communication with scientific and pet care communities. By developing products that have been constantly improving nutrition and care, they have helped the worlds pets to live healthier and happier lives. Waltham ® Centre for Pet Nutrition, today, is the worlds leading authority on pet care and nutrition because their science caresà ¢Ã¢â€š ¬Ã‚ ¦ à ¢Ã¢â€š ¬Ã‚ ¢ the investment of the centre into pet-care and well-being, provides better and more relevant science à ¢Ã¢â€š ¬Ã‚ ¢ because their way of working, they have stimulated innovative solutions to research problems à ¢Ã¢â€š ¬Ã‚ ¢ because their research has been published in high impact journals They are having a lasting positive impact on the health and care of pets across the world. Strategic Management of PEDIGREE, MARS Inc. Mars has expanded through acquisitions. Through the years, Mars has acquired the most successful brands of pet food across the globe. Their strategy of global expansion has been finding the converts to its brands in new country after country globally. The company with aggressive marketing, along with acquisitions, has increased both its market share as well as its profits in a flat market. The acquisition of Doane by Mars has been an important part of their strategy to strengthen and grow their Pet care business in North America and the addition of Doanes U.S. operation, they will provide production capacity to accelerate their innovation pipeline and operating flexibility to better respond to their customers needs, said Bob Gamgort, North American President for Mars. The combination of Mars brands, science and innovation with the supply chain excellence of the acquired brands has significantly improved Mars business performance and competitive position. This has created a more efficient, geographically distributed network which has enabled Mars to respond more rapidly to shifts in the consumer demand and customer needs. In 1964, Forresters primary act was to destroy the fancy corporate surroundings, and since then, Mars has been practicing an open-office policy for everyone. Mars has built a culture that can only be described as every man for himself. Indeed, there are no private offices. The desks are arrayed from the centre of the floor in the descending order of ranks through their zones of management the lower- ranking zone fives are typically the brand managers, while the zones one and two are accorded to the senior executives. The company does not have special parking spaces or executive dining rooms, or washrooms at any of their locations. Competitors are afraid of Mars as they are witnessing a work of a strategic genius or the mad-scientist owners that have let the business slide as they chase their dreams of global conquest, which really is the way of how they capitalize on opportunities.

College Acceptance Essay

Education is one of the most important activities that we have to go through in our life. It is the reason why the world is where it is today. All of these progresses and inventions would have never been achieved if it was not for educated people. It helped the society to make smarter and better choices. Almost all of the inventions that make our life easier today are the outcome of education. Scientists, politicians, teachers, etc. are all first educated before they go out to the real world to practice what they have learned. Universities and colleges are the places where people go seeking for higher education. Students will do whatever they can to make sure they end up in one of these places. Unfortunately, not everybody is accepted. Every institution has its own requirements for students have to match in order to be accepted. Not long ago, minorities used to face a very challenging situation if they wanted to get into a higher education institute. These things don’t seem to be that big of a problem right now. Students get accepted to different kinds of schools depending on how good they perform during their high school year and on their SAT test scores. The controversial issue now is whether students’ academic background should be the only factor considered in admission. Even though universities and colleges are home for knowledge and students should be accepted according to their ability to learn, other factors should also be considered to give students a second chance at a higher education institute. Academic eligibility is a major obstacle one has to meet in order to be able to attend a higher education institution. Some people have outstanding performance that allow them to attend the college of their dreams. Others, however, may not be as smart and may lack the eligibility required to attend a college. Universities are places where students face challenging lessons and are excepted to try to the best of their ability to succeed. Those who have a better background in studying habits are more likely to succeed in school. The education we get at an early age will affect us on our journey to success. That is why universities should consider academic performance in their admission requirements. Students with satisfying SAT score and a good GPA should not be worried about getting accepted or not; They deserve it. As long as school is a place for education, those who prove they have been committed to their lessons should be the only ones given the chance to progress in their education. One of the other reasons why academic achievement should be the only factor considered for college admission is for fair treatment and morality. If a person has done a good job through out his/her educational process in high school, he/she deserves to be accepted to their dream college. It would not be fair if he/she is turned down by his/her dream college while a careless classmate gets his acceptance letter. It would not be fair. The student’s moral will be crushed. Not being able to make his/her dream come true after dedicating all their time on their education, will, without a doubt, leave a student hopeless. Therefore, the admission board needs to respect the concept of education and those hard working students and consider only academic eligibility. Admissions should only concentrate on how the student can reply to his/her educational challenges not on how they can run across the field. Athletes can not perform as well as those accepted for their academic eligibility, â€Å"they also regularly finish their college carries in the bottom of their class† (editorial 371). Another reason for the necessity of the sole consideration of academic eligibility for college admission is the future. People in universities are the leaders of tomorrow. They need to have a diverse view of the world supported by their education. They should understand any issue that may come from any part of the world so that they can help solve it. These leaders of tomorrow also need to have a good background in education starting from preschool. They need to understand the importance of education for life. In order to appreciate education, they need to know the rewards that come from it. The future leaders, are those who take school seriously. Those who take it seriously are more likely to get satisfying grades that allow them to enter a higher education institute. If we care about our future, we should consider it in all our decisions. The college admission office should consider only academic eligibility because those who think of the future are those who get the satisfying grades and those should be rewarded the acceptance letter. On the other hand, the benefit that colleges get from the athletic students is beyond anyone‘s imagination. Especially small universities need these athletes to compete with other schools and keep their reputation. These small, highly selective liberal universities such as Harvard have a wide selection of sports, but they also need a strong team. The problem these schools are facing is the size of the student body. The schools can not make strong teams if there is not much to choose from. Athletes make up 32% of the male student body at schools like Harvard and Williams, as opposed to only 5% at a school like the University of Michigan. (Editorial 370). If we taking look at the professional sport field, like the NBA, NFL, MLS, and others, we can see that many star players rose from universities and colleges. These pro athletes became stars by playing sports in their universities. These colleges are the reason why we now enjoy our favorite sport every week. Students come from all over the world with great potentials. Students who enter the United States after finishing high school or on the erg of finishing high school, will have a difficult time getting into highly selective universities. America is the home for many immigrant scientists and engineers, and these high school or college students from other countries could be the next scientists or engineers. Other countries have a very difficult grading system than the U. S. A. When the grade conversions are made in the U. S, what was the highest score in the class back home will now be nothing more than the average. This average grade wont take immigrant students to one of these best universities or colleges. Their background is the only chance they have to get accepted. Most colleges embrace diversity and try to accept people of all races. The more universities and colleges accept these type of students, the more diverse the schools can be. They can bring a cultural diversity among students which can be used in the future to solve problems outside of the U.S. therefore, these foreigners depend on another factor other than academic eligibility to be accepted into a college. For most of our population, education is the only way out of poverty or any other problem. people put their faith on it and hope to get the best it can offer. They will do anything to go anywhere it leads them. Before they taste the fruits of education, they have to pass through tests and other obstacles. Getting to college is one of those obstacles. To get accepted into one of the finest schools is a major issue. Students wish to enroll into a school they desire and progress in their education to help themselves, their family, and their country. In order to do this, they need to keep a satisfying score while they are in school. As students, teens have more to offer than their brain. Not one but many of them can make the institute they represent best at what these students do besides learning, benefiting themselves and their schools. Therefore, it is important for universities and colleges to take a good look at the students’ ability to learn, without forgetting but respecting what they can do when they are not in a class room.

Environmental Factors in Colombia Essay

Organizations are not isolated of what happens in the environment outside them, they face uncertainty in dealing with events in the external environment and they have to adapt to new changes regarding customers, government, economic conditions and technology. It is very important for organizations in Colombia to become aware of their environment because assessing it could make them more competitive and allow them to adapt and survive in the market, but the uncertainty Colombia in terms of globalization, technology, knowledge, demand, etc. is making organization to rethink about strategies and new ways to do business and to address all of the factor in the external environment. The factors causing organization complexity in Colombia are addressed by Daft, they are both internal and external: industry, human resources, raw material, markets, international, government, sociocultural, economic and technological factors. For example, in Camacol (Cà ¡mara Colombiana de Construccià ³n) the lack of legal stability threats development opportunities in large cities and scares away national and international investors. It makes necessary that the rules established for projects are maintained and are not changing every day, that’s why head directors in Camacol proposed to the government new ways to manage the permissions and monitor the decisions taken by majors in areas adjacent to Bogotà ¡. (Paà ­s, 2014). This is important for the construction sector because its development brings with it the increase of an important set of activities in industries and related services, contributing in this way to increase employment and to the satisfaction of an important set of needs of the population, in this case, the access to housing services. Nowadays we can not talk about uncertainty avoidance or external environment without talking about globalization, reducing borders and forcing businesses to prepare increasingly for indulging in different markets, ensuring its validity in the market. To achieve this, it is necessary for organizations  to adopt new strategies of growth, market penetration, creation of own responsibilities, coordination and adaptation of the products to various markets according to their needs. Many organizations that have been integrated into international markets have found the need to modify their products or strategies to meet the needs of its customers, because the factors that determine the environment change. For example Juan Valdez, have found the need to deal with government regulations in different countries, and lately with the entrance of a new competitor in Colombia, also they had to change its technology processes to transform coffee to sell it in every store and to make it more efficient and effective, reducing costs; this kind of changes not only help businesses in Colombia but in all countries the organization is in. Also there are International Organizations in Colombia that have adapted their processes to Colombia’s complex environment and have succeeded CEMEX is the tangible proof that the competitiveness in a globalized world is the result of a set of factors, a clear direction, state-of-the-art technology, human capital, good financial management, investments in infrastructure, etc. , and, between them, the actions taken in the aspects of Corporate Social Responsibility have given the company a significant competitive advantage. A really important factor for any organization is the human resource and sociocultural. In Colombia the labor movement that happened in 2013 and remained in 2014 called â€Å"Paro agrario† not only affected the government laws and relationships but also affected organizations that use raw materials produced in the rural sector. This represented a huge challenge for business managers, because of the workers demands. Not addressing this kind of problems with contingency plans would have caused major loss of profit, suppliers and market. The human resource sector is one of the most important factors in the external environment because it concerns employees, suppliers, customers, and mostly any kind of relationship made by the organization. On the other hand the sociocultural sector demands organizations to be more greener and environment-friendly that’s why supermarkets such as Éxito, Jumbo, Carrulla and Olà ­mpica offer recyclable plastic bags, because they know those bags are used by customers as garbage disposals that later on go to sanitary landfills. Also, Coca Cola in Colombia and Postobà ³n have develop new bottles and recyclable packaging that use less plastic and take up less space in the trash, they have also launched campaigns to recycle these containers giving benefits to consumers, with picking machines or donations to NGOs. Main telecommunications operators such as Tigo, Movistar, Claro, Une and ETB have been influenced in a big way by the environmental complexity because they are not only influenced by new demands of customers, they are also influenced and have to be prepared for the unpredicted changes such as: new regulations about communications, contracts and share; competition in services, offers, products; the way business are made with international and national companies in order to have competitive advantages, also by advertising its products nationally; offering new technological services and products in competitive prices. This organizations face tremendous complexity in Colombia, that’s why they keep studying the environment they are in and offering customers new products every time, meaning that in order to them to stay in the market they need to pay more attention to the external environment to run processes internally, this is a good example of a dependence on high uncertainty-com plex environment. Studying external environment is as important as the internal environment because one can change the other, also because there is where the needs are, where the consumers are and what they want to pay to meet their needs. Also in the environment are the obstacles to the company, such as the products of competitors, and the actions to have market share. Also the requirements and restrictions that the company must meet, all of that can influence the processes a company has, because a company is nothing without the interaction with the outside environment, and now is more important to be aware of that thanks to the globalization. Bibliografà ­a Paà ­s. (25 de 08 de 2014). â€Å"Esa incertidumbre no aguanta†: Camacol. Recuperado el 09 de 2014, de Revista Dinero: http://www.dinero.com/pais/articulo/proyecciones-para-sector-construccion-colombiana-2014/200196

Examen Médico y Requisitos para la Residencia

Examen Mà ©dico y Requisitos para la Residencia Como parte del proceso para obtener la residencia hay que someterse a un examen mà ©dico que certifica que la persona no tiene enfermedades contagiosas ni va a convertirse en una carga para el estado si es que tiene alguna condicià ³n preexistente. El examen mà ©dico tiene lugar casi al final del tramite de los papeles, se està © dentro o fuera de los Estados Unidos, cuando las autoridades migratorias o consulares lo indican. A este hay que presentarse con certificados de vacunas y si es el caso, vacunarse de nuevo contra las enfermedades que haga falta. El examen lo realiza un mà ©dico autorizado por el gobierno. En Estados Unidos es muy fcil encontrar a los doctores que pueden realizar dicho examen, en linea (aqui) o llamando al Centro Nacional de Servicio al Cliente de la USCIS (1-800-375-5283). En el exterior tambià ©n es posible buscar un mà ©dico autorizado por la embajada o consulado. Una vez en la cita, el mà ©dico revisar la documentacià ³n que se le presente y las cartillas de vacunacià ³n. Se realizar un examen fà ­sico de ojos, oà ­do, nariz, garganta, abdomen, pulmones, nà ³dulos linfticos, corazà ³n, piel, genitales, presià ³n arterial, peso y estatura, entre otros. Adems, habr extraccià ³n de sangre y un examen de rayos X. Los menores de 15 aà ±os podrà ­an no hacerse la radiografà ­a ni los exmenes de sangre; las embarazadas podrà ­an posponerla hasta despuà ©s de haber dado a luz. Dentro de Estados Unidos, los resultados se entregan al solicitante en sobre cerrado que pasa a manos del oficial de inmigracià ³n el dà ­a de la entrevista. Si se est en otro paà ­s, el procedimiento a seguir depende del mà ©dico y/o del consulado.  ¿Quà © documentos hay que llevar a la cita mà ©dica? A esta cita hay que presentarse con: Cartilla de vacunas (paperas, rubeola, sarampià ³n, polio, tà ©tano, difteria, rotavirus, gripa o influenza, influenza tipo B, tos ferina (pertussis), varicela, neumococo, meningococo, hepatitis A y B). El especialista puede pedir vacunas adicionales contra cualquier enfermedad que el Comità © de de Prcticas de Inmunizacià ³n de los Centros de Control y Prevencià ³n de Enfermedades estime conveniente.Reportes sobre posibles discapacidades de aprendizaje o enfermedades mentales.Informe hecho por un mà ©dico que certifique, si el paciente tuvo tuberculosis, el progreso, tratamiento y duracià ³n de la enfermedad.Informe hecho por un mà ©dico que certifique, si el paciente tuvo sà ­filis, que la persona recibià ³ el tratamiento adecuado.Radiografà ­as del tà ³rax, si se tienen. Reportes mà ©dicos de historia clà ­nica de enfermedad mental (aplican los intentos de suicidio, violencia contra sà ­ mismo, otros, o animales) en los que se determine si estos fueron causados por problemas mà ©dicos, psiquitricos o generados por droga o alcohol. Reportes mà ©dicos de historia clà ­nica en caso de haber sido hospitalizado por drogas o alcohol (diagnà ³stico, tratamiento y duracià ³n).Reportes mà ©dicos si se est bajo alguna medicacià ³n de manera continua y las razones de la misma. El formulario I-693 para quienes està ©n en Estados Unidos. Estas son las enfermedades que podrà ­an excluir a una persona de la residencia: Sà ­filis, en estado contagiosoGonorreaTuberculosis tipo ALepraEnfermedades mentales acompaà ±adas de comportamientos considerados perjudiciales o daà ±inos Desde el 2010 el test de VIH ya no es parte de los requisitos para obtener la green card.  ¿Quà © pasa con condiciones preexistentes no contagiosas pero graves? En algunos casos la enfermedad que padece una persona puede convertirla en una carga al estado una vez esta se convierta en un residente permanente legal. Un ejemplo es una persona quien no puede trabajar por enfermedad o tiene un padecimiento que requiere de medicinas costosas por el resto de su vida. Dicha enfermedad puede ser fà ­sica o mental. En casos muy extraordinarios es posible que se pida al  patrocinador  econà ³mico, quien firma el affidavit of support o de sostenimiento, que muestre recursos financieros ms altos de los requeridos habitualmente para hacer frente a ese problema, o que el solicitante acredite tener un seguro mà ©dico que cubra dicha enfermedad. Si no aprueban la residencia por motivos mà ©dicos el primer paso es consultar a un abogado para solicitar un waiver. Este artà ­culo es informativo y no pretende ser asesorà ­a legal.

Free Essays on Devil And Tom Walker Response

Response: â€Å"The Devil and Tom Walker† Observations: †The Devil and Tom Walker† is a folktale that brings reality alive. It is a model of how greed and cheat in life still exist. This folktale has two main characters, both living with a mind of evil intentions. Tom Walker is an unhappy man; always thinking the world owes him something. This is probably why he lives really miserably, and was so open to whom we meet next, the Black fellow. The Black Fellow is a devil in disguise, hoping to find a man like Tom, just as he did. He is about control and evilness, which leads Tom into a life worse then what he started out with. While I read the story, it was obvious to me that the text gets into detail, and then stops with a sudden finish, of each explained passage. The text was also very organized so it was possible to identify the climax, and the rising and falling action. It was also easier to enjoy this way. Thoughts: As I go back into the main theme of greed and cheat, I assume the author chose them for a reason. In many ways today, you still hear about them. They’ll always be around until people learn not to care so much about themselves. I know we are told to care about our needs first, but there is a point to stop. I mean it took a thing like September 11, 2001 to finally get peoples attention to volunteer their time and money. To me that is pathedic, why should we have to wait till the point of terrorism to be united. Also, it seems like as the world becomes advanced and older, people’s needs become bigger. What happened to the good old days, when people were satisfied with the greatest invention of 1880, the telephone? Now people have more then one in their homes, plus the latest in cell phone technology. We can’t blame our brilliant scientists and inventors for making the world easier, but only ourselves for getting to this point. I am glad this story was read; probabl y it will remind the young generation like ... Free Essays on Devil And Tom Walker Response Free Essays on Devil And Tom Walker Response Response: â€Å"The Devil and Tom Walker† Observations: †The Devil and Tom Walker† is a folktale that brings reality alive. It is a model of how greed and cheat in life still exist. This folktale has two main characters, both living with a mind of evil intentions. Tom Walker is an unhappy man; always thinking the world owes him something. This is probably why he lives really miserably, and was so open to whom we meet next, the Black fellow. The Black Fellow is a devil in disguise, hoping to find a man like Tom, just as he did. He is about control and evilness, which leads Tom into a life worse then what he started out with. While I read the story, it was obvious to me that the text gets into detail, and then stops with a sudden finish, of each explained passage. The text was also very organized so it was possible to identify the climax, and the rising and falling action. It was also easier to enjoy this way. Thoughts: As I go back into the main theme of greed and cheat, I assume the author chose them for a reason. In many ways today, you still hear about them. They’ll always be around until people learn not to care so much about themselves. I know we are told to care about our needs first, but there is a point to stop. I mean it took a thing like September 11, 2001 to finally get peoples attention to volunteer their time and money. To me that is pathedic, why should we have to wait till the point of terrorism to be united. Also, it seems like as the world becomes advanced and older, people’s needs become bigger. What happened to the good old days, when people were satisfied with the greatest invention of 1880, the telephone? Now people have more then one in their homes, plus the latest in cell phone technology. We can’t blame our brilliant scientists and inventors for making the world easier, but only ourselves for getting to this point. I am glad this story was read; probabl y it will remind the young generation like ...

Psychology of Diversity Essay Example | Topics and Well Written Essays - 500 words

Psychology of Diversity - Essay Example Illinois law severely restricted African-Americans rights and liberties. This law demanded that all African-Americans settling in the state to produce a certificate of freedom. Blacks found without certificates were to be advertised in newspapers and hired out for a year. Free blacks could not testify against whites in court. Amidst of all such human right violations, some of the blacks found ways to make their marks in Illinois by acquiring land. The life of black women was doubly burdened by their race and their sex. Free blacks, who purchased their freedom from their masters, began to found new organizations and they joined hands with white abolitionists in the fight against slavery. But even those white abolitionists discriminated them from such activities. The blacks were tortured not only physically but mentally as well by publishing cruel cartoons describing the physical features of the blacks. Despite these considerable handicaps, African-Americans became the most significant Americans by the 1850s. The white American political system, that had so effectively marginalized them found itself quite unable to resolve the question of blacks political, social, and economic standing. The result was Civil War. The actions of President James Buchanan and Chief Justice of the Supreme Court Roger Taney to establish white supremacy and were brought immense protests from the blacks, and brought leaders like Abraham Lincoln into action. Lincoln, despite his reservations about the workings of immediate black social equality and other concessions to American societys prevailing racial prejudice, boldly argued that blacks, as much as whites, deserved the Declaration of Independences fundamental freedoms of "life, liberty, and the pursuit of happiness†, which led to the Civil War and catapulted Abraham Lincoln from relative obscurity to the Presidents chair in 1861. (Drew E. VandeCre ek, Ph.D) In this article the author has concentrated more on the slavery existed

Patient Safety And Medication Administration Research Paper

Patient Safety And Medication Administration - Research Paper Example Transcribing of medicine takes place in two major forms, which are through handwriting and computer inputting (MÃ ´nica et al., 2011, p. 225). In any of these cases, there was a study by Meng-Ting et al. (2010, p. 258) which established the most frequent cases of errors nowadays. Omalhassan et al. (2009, p. 389) on the other hand argued that the forms and reasons leading to errors during transcribing are different when basing these on handwritten transcribing or computer typed transcribing. While using handwriting, misspelling, wrong interpretation of writing and wrongful representation of figures have been noted to be examples of the commonest forms of errors (Hossein et al., 2012). When computers are used, Matt G. (2013, p. 28) noted that there is the possibility of the computer automatically changing or attempting to correct a spelling, which may lead to error with spelling if not detected.At the administration stage also, Moura, Prado and Acurcio (2011, p. 314) warned that error s are still possible even if all the aforementioned processes have been carried out successfully. In the light of this, Murray et al. (2009, p. 761) saw that the issue of poor supervision on the part of nurses over patients whiles administering drug is a major cause of error as it leads to wrong dosage. This means that at the transition stage where the nurse leaves the drug with the patient, it is possible for the patient to either undertake or overtake the drug if close monitoring is not in place.